A call for a change
I got this booklet containing discounts for hotels, restaurants and attractions in destinations around europe. The original plan was to reprint it with some changes in the content. However, when I was carrying that booklet around, I couldn't help to be bothered not only by its unconvenient measures, but also by the fact that even for a single change this booklet would be reprinted.
I came up with an idea to make it more comfortable to carry around and also to save print costs. The 32 pages A5 booklet would be now replaced with trifolds and 8-page parellel folds that are just about the same size as a boarding pass ticket and can easily be carried around with the membership card and other essential documents.